Creating Carlisle’s home of culture

Tullie House Trust needed a brand that reflected its transformation into a modern cultural hub. We repositioned and simplified the identity to 'Tullie', creating a clear, confident brand rooted in its heritage. A distinctive logotype and flexible visual system bring warmth and accessibility, helping communicate the museum’s expanded role as Carlisle’s home of culture.

Brand Strategy & Identity / Environmental & Wayfinding / Events & Exhibitions

“

Working with Blast has been a total joy. The result is a new identity that feels fresh, playful, contemporary, and most importantly, uniquely ‘Tullie’.”

Emily Burnham
Tullie, Marketing & Communications Manager
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