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Spinning a brand for the future of fashion

Bloom Labs is advancing circular materials using natural waste by-products, but needed a brand that could express complex science clearly. We created an identity built around the 'science of circularity', translating technical innovation into a distinctive, visual system. The result bridges science and fashion, helping communicate Bloom Labs’ role in enabling the industry’s transition to more sustainable, circular materials.

Brand Strategy & Identity / Film & Animation

Three abstract geometric line-art spirals in blue and teal for a circular materials branding project
Branded items involving geometric line-art spirals for a circular materials branding project
Photo of a woman centred within a blue and teal geometric spiral on a grey background
Photo of a man centred within a blue and teal geometric spiral on a purple background
Series of blue and teal scientific icons on a purple background for a circular materials branding project
Photo of a woman sitting within a blue and teal geometric spiral on a purple background
Two posters involving geometric line-art spirals for a circular materials branding project
Branded hoodie involving a geometric line-art spiral for a circular materials branding project
Three banners involving geometric line-art spirals for a circular materials branding project
Science lab glass wall with white geometric line-art spirals for a circular materials branding project