New podcast episode: The human connection – Conversations that spark change
18.11.2025
In episode 02 of Sustainability by Design, Giff sits down with Harriet Vocking, founder of For Tomorrow, whose 14 years at the centre of sustainable fashion and communications include building Eco-Age alongside Livia Firth, travelling supply chains in Bangladesh, the Amazon and Botswana, and using the red carpet as a platform for genuine sustainability storytelling.
Most people in the industry already agree on the problems. Fast fashion, fossil fuel reliance, broken supply chains. So why does progress still feel glacial? That’s the question at the heart of this conversation, and Harriet’s answer is uncomfortable: facts don’t move people, stories do. Sustainability communications has become worthy, predictable and easy to ignore — and until that changes, the gap between what the industry knows and what actually shifts will keep widening.
Harriet also talks openly about losing Eco-Age overnight, rebuilding through For Tomorrow, and why she believes real change happens in rooms, not reports. It’s a conviction that sits at the heart of Blast’s partnership with For Tomorrow — bringing together design and communications to make sustainability culturally relevant rather than morally heavy. Threads of Change, the event series taken from London to LA, is what that looks like in practice.
In this episode: why sustainability communications has become easy to ignore, what Harriet rebuilt after Eco-Age, and why creativity might be the only thing that actually changes it.
