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Branding the film industry’s first CrewHQ
27.05.2026Warner Bros. Discovery needed a brand for a pioneering new skills and careers initiative supporting the future of the UK film industry. We created CrewHQ – a vibrant identity and communication system designed to engage everyone from established crew to new entrants. Applied across environments, campaigns and digital platforms, the brand helps position CrewHQ as both an industry resource and a community hub.
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Framing the Big Picture
29.08.2025Warner Bros. Studios had made significant sustainability progress but lacked a clear way to communicate and embed it across the site. We created “The Big Picture”, a bold, visible brand that turns action into engagement. Using the iconic shield as a framing device, the initiative highlights impact across the studio, encouraging staff to understand, participate in and build on ongoing change.
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A refined workplace brand
24.07.2026A landmark redevelopment on the historic Manbré & Garton sugar refinery site needed a brand that balanced industrial heritage with contemporary workplace appeal. We created the 'Working Refined' brand concept, visual identity and marketing campaign, transforming the site's history into a distinctive proposition that set the development apart and positioned it as a premium destination for modern business.
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Reframing the myth of Pirates
23.02.2026Piracy is often romanticised, masking a far more brutal reality. For National Maritime Museum Cornwall and Royal Museums Greenwich, we created a campaign that plays on the familiar myth while revealing the truth beneath. Across film, print and digital, the work draws audiences in with intrigue, then reframes expectations to support a more thoughtful, immersive exhibition experience.
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Creating Carlisle’s home of culture
23.02.2026Tullie House Trust needed a brand that reflected its transformation into a modern cultural hub. We repositioned and simplified the identity to 'Tullie', creating a clear, confident brand rooted in its heritage. A distinctive logotype and flexible visual system bring warmth and accessibility, helping communicate the museum’s expanded role as Carlisle’s home of culture.
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Uniting a family of brands
25.03.2026Croydon College needed a brand that reflected its transformation and worked alongside its associated institutions. We created a distinctive identity built around a double ‘C’ marque, aligning the College with aspirational ideas while unifying the wider brand family. Applied across print, digital and the environment, the system brings clarity, consistency and renewed confidence to the College’s offer.
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Making ESG visible
23.08.2025Croxley Park had a strong ESG ethos, but little visible way to communicate it. We created “Planet Croxley”, a unifying identity that turns policy into something people can see, use and engage with. Applied across the environment, communications and data, it brings clarity to ESG activity, supports occupiers’ own reporting needs and drives greater participation across the park community.
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Making the impossible possible
25.03.2026Jellyfish Pictures needed a brand that reflected the ambition and quality of its visual effects and animation work. We created an identity built around 'making the impossible possible', expressed through a distinctive 3D monogram and dynamic digital experience. The result is a bold, cohesive brand that showcases their craft and positions them at the forefront of the industry.
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Branding the festival of the future
25.03.2026FutureFest needed an identity that reflected its dynamic, multi-format exploration of the future. We created a disruptive, evolving visual system based on digital glitches, capturing uncertainty and possibility. Applied across print and digital, the campaign brought the theme 'Occupy the Future' to life, creating an energetic identity that mirrors the event’s immersive, thought-provoking experience.
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A campaignable brand with staying power
25.03.2026The University of Sussex needed to unify a fragmented identity and reassert its progressive spirit. We created the brand around a simple, campaignable and inclusive idea – 'US' – bringing clarity, cohesion and a distinctive voice. The new identity quickly transformed perception and performance, driving a significant rise in applications and establishing a long-lasting brand still at the heart of the university today.
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Capturing the energy of performance
25.03.2026The BBC Symphony Orchestra needed a distinctive, flexible identity. We created a campaignable brand built from its acronym, 'BBC SO', turning it into a bold and adaptable device for communication. The dynamic ‘O’ expresses movement and performance, resulting in an identity that captures the Orchestra’s energy, supports diverse campaigns and reflects its commitment to innovation and live experience.
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The ultimate Pepys Show
25.03.2026For a major exhibition at the National Maritime Museum, we created a distinctive campaign that captures the drama of 17th-century London. Using an intricate, immersive illustration style, the concept brings together personal stories and turbulent events in a richly detailed visual world. Applied across film, print and large-scale environments, the work draws audiences into a compelling and original narrative.
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Creating a destination brand
24.07.2026Assembly needed to be more than a commercial development – it needed to become a destination. We created the name, master brand, sub-brands and marketing campaign, bringing together offices, retail and public spaces under one cohesive identity. From launch film and website to brochures and digital campaigns, the work established a distinctive place brand, 'where it all comes together', and supports leasing and long-term placemaking.
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