‘Passionate about your production’ is the proposition of the recently merged BBC Studios and Post Production. The new company brings together a wealth of experience, expertise and services to produce a host of favourites such as Match of the Day, Blue Peter, East Enders, F1, Strictly (basically everything on the BBC – and more)
Our heart based visual identity communicates the overall proposition of ‘passion’, whilst the individual icons represent the breadth of services offered by the company. In application the icons are used to talk about individual elements of the business.
